After a decade of brand design and consultation, I have made the bold move to the wedding and event industry.

 

2025 welcomed brand and content design for wedding brands that were a joy to work with. I was blessed to attend some amazingly creative events. It was during these events, and talking to the talented vendors I started to feel a shift in my creative development.

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I became reflective of the overall cohesive look and feel of these events. They often felt disjointed to me. ​It was not arrogance. It was expertise waking up. 

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Wedding Planners:

• think in logistics

• rely on Pinterest trends

• source pretty things individually

• don’t understand visual hierarchy, rhythm, or restraint

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I’m seeing the whole story, while planners have styled scenes.

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I saw a space where I can apply my learned knowledge and experience as a qualified Graphic Designer, to support wedding planners by giving each vendor a clear direction, creative cohesive aesthetics and enhance the potential of any space.  

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As a creative Visual Director, I help:

• create cohesion and emotional continuity

• curate material + light + texture to form a mood

• build atmosphere, creating unforgettable experiences

 

With respect to colour theory, psychology of colour, importance of material application and a sharp designers eye, I design the visual rulebook for your event.